Hi, my name is Caroline Joy, and I’m a wardrobe stylist based in Texas.
Unfancy is my own personal outfit journal, where I share daily mirror selfies and muse about how I felt getting dressed that day, whether profound or (more likely) mundane.
You can also find me on Instagram, LTK, and Pinterest.
Once upon a time, I had a closet full of clothes but nothing to wear.
So I decided to try a capsule wardrobe.
I whittled my closet down to thirty-something items and launched Unfancy in 2014 to document my journey of newfound minimalism.
At first, I took a strict approach to my capsule closet, creating dos and don’ts for myself. I am, after all, a person who feels safe within structure.
But like any worthwhile journey, the path sloped and curved and I found myself in an unexpected place.
A real love was developing. My creativity was piqued by the self expression possible through fashion.
Eventually my respect of fashion — as an art form, a language, a bright spot in day to day life — bloomed. It became a radiant and irresistible part of my human expression.
And I decided not to downplay it, but to embrace it fully, even if it seemed to contradict my minimalist leanings.
I figured, I can honor both parts of me — the essentialist and the collector of beautiful things.
I take neither one too seriously, but enjoy each entirely.
I hope you find daily dressing inspiration here, and that what I share inspires you to trust yourself, hold things softly, and go toward what makes you come alive — especially if those things seem to be opposites.
Enjoy!
8 TIDBITS ABOUT ME
1 | Remi Wolf, Stevie Nicks, Taylor Swift — this is my dream musical posse.
2 | My style is often sporty mixed with classic elements. I draw a lot of inspiration from the ease and casualness of a summer camp. Sometimes I go incredibly minimalist. Overall, I like to feel unencumbered and unfancy in my clothes.
3 | Water is healing to me and I swim almost every day. Makes sense, I’m a Pisces.
4 | I love a good 90s-00s dance movie. If you sent me to a desert island and told me I could bring one movie, it would be Center Stage.
5 | If I could recommend one book on fashion it would be Dress Codes by Richard Thompson Ford.
6 | To me, the most luxurious feeling in the world is air drying my hair in the sunshine on a warm day.
7 | My go-to everyday lip color? Chanel’s Rouge Coco Flash in Jour
8 | A lavender matcha latte is my favorite treat.
MOST-LOVED POSTS
My Spring 2023 Capsule Wardrobe
My 24-Piece Autumn Capsule + 21 Outfits
What I Wore to The Eras Tour (Plus 10 More Outfit Ideas)
How To Start a Capsule Wardrobe (More Capsule Posts Here)
10×10 Challenge: 10 Items, 10 Days, 10 Outfits (More 10×10 Posts Here)
Free Printable Wardrobe Planner
How I Packed For Paris In a Carry-On (More Packing Posts Here)
PRESS
The Today Show | The Capsule Wardrobe: How to Declutter Your Life and Closet
Marie Claire Australia | This is How to Create the Perfect Capsule Wardrobe
Dallas Morning News | 4 Tips to Create a Minimalist Wardrobe
Refinery29 | Your Ultimate Capsule Wardrobe Shopping Guide
WhoWhatWear | The Capsule Wardrobe: How to Reduce Your Closet to 37 Pieces
Apartment Therapy | My Capsule Wardrobe Experiment Part One and Two and Three
Print:
People StyleWatch Magazine March 2017
The Magnolia Journal Spring 2017
A Simplified Life: Tactical Tools for Intentional Living by Emily Ley